marketing

In an inevitable development, Giphy, which created a very handy platform for creating GIFs from existing content, is now bringing influencers into their studios to deliberately create original GIFs in hopes of getting some of that seconds-long heat for brands. Via New York Times: Giphy Studios thinks it can help…

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For many many many people, the term “marketing” is interchangeable with words like “spin,” “flim-flam,” “malarkey,” and of course, “bullshit.” You can’t really blame people who think this way. A huge amount of marketing is reality-ignoring bullshit/spin/hokum/snake oil. This fact — that marketing is mostly poppycock — is the foundation that the movie Crazy…

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